Be Your Brand by Regan Hillyer
Author:Regan Hillyer [Hillyer, Regan]
Language: eng
Format: epub
Tags: business coach, serial entrepreneur, success, brand building, motivation, business life, Marketing
Publisher: Regan Hillyer International
Published: 2016-01-20T05:00:00+00:00
HAVING CONVERTING LANDING PAGES
When creating a landing page for products, use a separate website purely designed to pre-sell your first product (maybe a service, book, course, event, etc.). Make sure you have a high-converting video, about 3-4 minutes max. Ensure that each page is easy to navigate and that this takes them to payment page easily and quickly. Most of all, ensure that you have a high-converting copy that speaks to your target market. Promote one thing at a time - don’t confuse people! Use a pop up box to grab their details if they go to click away from the site.
If you do not have landing pages that convert and take payments, then you are not a business, you are just a personality showing up online…
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